REVIEW · HANOI
From Hanoi: Incense Village, Conical Hat and HaThai Art Tour
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This tour turns Hanoi craft legends into hands-on reality, from incense-making to decorating a conical hat. I like that you’re not just watching from the sidelines, you get to try parts of the process, and you also get photo-worthy village moments with colorful incense bundles and workshop activity. The other big win is the human side: you spend real time with village makers and see how family work becomes tradition.
Just keep one thing in mind: the half-day option doesn’t include lunch, so if you choose the afternoon run (or you’re easily hungry), you’ll want snacks or you’ll feel it.
In This Review
- Key things I liked on this tour
- Why this craft day from Hanoi feels worth it
- Two routes: half-day incense and conical hat, or full-day lacquer too
- Half-day (4–5 hours): conical hat + incense
- Full-day (about 5–6+ hours): lacquer + conical hat + incense
- Getting out of Hanoi: the ride time you’re really paying for
- Chuong conical hat village: where your souvenir becomes personal
- What you’ll do here
- Why this stop matters
- Quang Phu Cau incense village: the colors and the scale
- Dyeing and photo moments
- Factory view: from raw materials to finished products
- Morning vs afternoon timing tip
- Ha Thai bamboo lacquer: what you create on the full-day tour (and what costs extra)
- What’s included vs what might cost extra
- What to expect as an activity
- Lunch at an artisan’s house: a real break, not just a meal
- Price and value: how $12 turns into a full day math problem
- Half-day option
- Full-day option
- Extra costs you should mentally budget
- Guide style and group size: why names like Andrew and Vu show up
- What to bring (and what to skip)
- Who should book this tour, and who should not
- Should you book this experience?
- FAQ
- How long is the half-day option?
- What villages are included in the half-day tour?
- What does the full-day tour include?
- Is lunch included?
- Does the tour include pickup in Hanoi?
- Where does the tour end?
- What souvenir can I take home?
- Are entrance fees included?
- Is there an English-speaking guide?
- What should I bring?
- Is the tour wheelchair accessible?
Key things I liked on this tour

- Hands-on hat souvenir in Chuong village, with enough time to actually decorate
- Incense village production scenes, from dyed bundles to factory scale
- Home-cooked lunch on the full-day route at an artisan’s house (when you pick the full-day option)
- Lacquer art in Ha Thai on the full-day tour, with clear extras for what you take home
- Small-group feel with an English guide and time to ask questions
- Drop-off flexibility back toward Hanoi, including an option near Train Street
Why this craft day from Hanoi feels worth it

If Hanoi is all about speed—traffic, scooters, and crowds—this trip is about slowing down for quiet work done by hand. You get the sights and the smells of an ancient-style trade, plus you get to see how the final product actually forms step-by-step. That matters, because most people only ever see the finished incense sticks or the iconic hat, not the labor behind them.
The best part is the balance between watching and doing. You’ll see processes in villages and workshops, but you’re also given chances to participate, like painting a hat or trying parts of craft making. Guides can make or break this kind of day trip, and on this one you’ll often hear clear explanations in English from guides such as Andrew, Leon, Lulu, Rachael, Vu, and Rachel.
You can also read our reviews of more tours and experiences in Hanoi.
Two routes: half-day incense and conical hat, or full-day lacquer too

You’ll choose between a half-day and a full-day plan, and the difference is mostly about how much craft you can pack in.
Half-day (4–5 hours): conical hat + incense
Morning runs are roughly 7:30–12:00, and afternoon runs are roughly 12:00–17:00. This route focuses on two villages:
- Chuong conical hat village (you walk and make/paint a hat)
- Quang Phu Cau incense village (you see production scenes and factories)
Important practical note: the half-day tour does not include lunch. The company even signals this upfront, so I’d plan to eat beforehand or bring snacks so your energy doesn’t crash halfway through.
Full-day (about 5–6+ hours): lacquer + conical hat + incense
The full-day tour adds Ha Thai bamboo lacquer first, then it moves to conical hat and incense. You start with pickup around 7:45–8:15, and you finish back in Hanoi around 17:00–17:30.
If you want more variety—and especially if you want that sit-down break—this full-day plan usually wins. You also get a home-cooked lunch prepared by a local artisan, which turns the day from a quick workshop sprint into something more like a real day with people who live this craft.
Getting out of Hanoi: the ride time you’re really paying for

Both routes include coach time out of the city—about 1.5 hours each way in the basic structure. That’s a lot, but it’s also why the tour is good value. You’re not spending your entire day fighting Hanoi logistics; you’re using that drive time to get to rural work areas where you can actually watch the trade being done.
The tour is designed to be organized and low-stress: there’s pickup in the Old Quarter area (with a specific meeting address if pickup isn’t available), and you’ll return to your pickup/drop-off zone at the end.
Chuong conical hat village: where your souvenir becomes personal

Chuong is famous for conical hat making with a tradition that stretches back centuries. In the village, you’ll get that real workshop texture: people working with their materials, families in motion, and the step-by-step rhythm behind what looks simple from far away.
What you’ll do here
You’ll walk through the village and then make a traditional conical hat. The tour includes one hat per person, and the idea is that you go from watching to producing your own personalized design. Several people specifically mention the hat painting time as a highlight, because you’re not rushed and you can actually finish something you’ll want to keep.
Practical tip: bring your camera. The hat workshop is one of those places where close-up photos of fibers, tools, and hands work beautifully.
Why this stop matters
Even if you’ve seen conical hats in Hanoi shops, making one is different. You start noticing details—materials, shaping, and the way designs come together. It’s the kind of souvenir that makes sense because you understand what you’re holding.
Quang Phu Cau incense village: the colors and the scale

Quang Phu Cau is the incense part of the experience, and it’s the stop that tends to feel most dramatic because incense is so sensory. The village has that mix of small-house production and bigger factory workflow, so you see both sides of the industry.
Dyeing and photo moments
You’ll have time to stroll the village center and you may visit a specialist household focused on dyeing incense sticks. This is the part that’s especially photo-friendly: colorful incense bundles arranged in ways that look almost unreal until you see how they’re handled.
Factory view: from raw materials to finished products
The tour ends at the village’s largest incense factory. This is where you see how incense production scales up, including the movement of materials and how many rural workers contribute across steps.
One of the best things about this incense route is that it explains why incense looks the way it does. You stop seeing it as a generic stick and start seeing it as an end result of labor, preparation, and careful handling.
Morning vs afternoon timing tip
If you care about seeing more active workshop work, consider the morning option when you can. One timing pattern people notice is that incense viewing can feel different depending on the order of stops, so morning can give you more of the everyday village rhythm while more families are actively working.
Ha Thai bamboo lacquer: what you create on the full-day tour (and what costs extra)

On the full-day version, Ha Thai bamboo lacquer is your first major craft stop. This tradition is described as existing since the 17th century, and the emphasis here is on the art side: lacquerwork that shows up in Vietnamese design more broadly.
What’s included vs what might cost extra
You can meet an artisan and create your own lacquer painting as a souvenir. But here’s the practical catch: the tour information says a lacquer piece for the experience is not included. In other words, you may do the craft session and then face an extra payment to take the final piece home.
Some people report an extra payment around 300,000 VND for taking the lacquer piece away, so it’s smart to ask early what’s included in the take-home portion and how payment works.
What to expect as an activity
This is less about walking a village and more about sitting, working, and learning how lacquer painting is guided by technique and time. If you want a hands-on art souvenir beyond your hat, this stop adds a lot.
Lunch at an artisan’s house: a real break, not just a meal

Only the full-day tour includes lunch, and it’s described as home-cooked, prepared by an artisan. You’ll get a 1-hour lunch block in the middle of the day, after the conical hat village segment.
This matters for comfort and pacing. You’re not just jumping from one craft stop to another; you get a reset. And because it’s hosted in a local home setting, the meal tends to feel more grounded than a generic restaurant lunch.
If you have dietary needs, the only safe advice is to plan for communication at booking. Some people mention vegetarian options being included when requested, but the specific menu isn’t guaranteed here—so ask.
Price and value: how $12 turns into a full day math problem

The headline price is listed as $12 per person, but your real cost depends on which route you take and transport details.
Half-day option
Half-day excludes bus transfer (listed as $15 or 375,000 VND per person). That means your total experience cost can look closer to $12 + $15, plus any drinks and extra purchases.
What you’re getting for that money:
- entrance fees included
- one conical hat per person
- water bottle included
- guide in English
- access to two village craft sites
For a half-day, this can be good value if you want crafts without the full day schedule. The biggest caution is hunger—no lunch.
Full-day option
Full-day is described as including pickup & drop-off inside the Hanoi Old Quarter area and includes home-cooked lunch. It also includes one hat per person, water bottle, and entrance fees.
If you compare with the half-day, full-day can cost more, but it saves you the lunch gap and usually simplifies logistics. It also gives you the extra craft stop with lacquer, which is not small.
Extra costs you should mentally budget
- Lacquer take-home piece is not included
- Drinks at meals are not included
- The tour notes a surcharge during Christmas, New Year, and Lunar TET (listed as $10 per person)
Guide style and group size: why names like Andrew and Vu show up

Small groups can mean more than it sounds like. It often translates into you getting more time with guides, clearer answers, and less standing around.
In this tour’s real-world execution, English-speaking guides you might meet include Andrew, Leon, Lulu, Rachael, Vu, Lucas, and Meiji. The common thread in what people value is not just friendliness, but that guides explain processes and help you feel involved—so you’re not just following a line on a route map.
Also, the tour supports questions and photo requests, which helps if you’re the type who wants specific angles of workshop life rather than only wide village shots.
What to bring (and what to skip)
You only need a simple kit, and the tour specifically suggests bringing a camera. Beyond that, I’d bring:
- a light layer (workshops and villages can swing from hot sun to cooler shade)
- cash for any on-site extras, especially the lacquer take-home portion
- snacks for half-day if you get hungry fast
Skip this if you’re traveling with pets—pets are not allowed. And if you’re in the very advanced age bracket, note it’s marked not suitable for people over 95 years.
Who should book this tour, and who should not
This is a good match if:
- you like hands-on souvenirs more than mass-produced shopping
- you want to understand how incense and conical hats are made
- you enjoy seeing craft as daily life, not as a museum display
- you want a structured day trip that doesn’t leave you figuring out transport yourself
You might skip or reconsider if:
- you hate workshop-style days with guided stops and want pure sightseeing instead
- you’re planning the half-day without snacks and you know you’ll feel worn out by mid-afternoon
- you want every craft item included with no extras—lacquer take-home is a likely add-on
Should you book this experience?
Yes, I’d book it if your idea of a great day in Vietnam includes craft, process, and making something you can hold. The conical hat is a satisfying payoff because it’s personal and included. The incense village is the “wow” sensory stop, especially for photos and understanding how production works from household-level to factory.
If you’re deciding between half-day and full-day, I’d lean full-day if you can handle a longer day and want lunch plus lacquer. If time is tight and you mainly want hat + incense, half-day works well—as long as you bring food for the afternoon gap.
FAQ
How long is the half-day option?
The half-day option runs about 4 to 5 hours. Morning departures are roughly 7:30 to 12:00, and afternoon runs are roughly 12:00 to 17:00.
What villages are included in the half-day tour?
The half-day tour visits Conical Hat Village (Chuong) and Incense Craft Village (Quang Phu Cau).
What does the full-day tour include?
The full-day tour adds Ha Thai bamboo lacquer to the two village stops. It includes Ha Thai lacquer, Chuong conical hat, and Quang Phu Cau incense.
Is lunch included?
Lunch is included only on the full-day tour. The half-day tour does not include lunch, so it’s recommended to eat beforehand or bring snacks.
Does the tour include pickup in Hanoi?
Yes. Pickup is available in the Hanoi Old Quarter area for the full-day tour. If pickup isn’t available from your location, you meet at 85 Ma May Street, Hoan Kiem.
Where does the tour end?
The tour ends back at the meeting point. Drop-off options are offered, including options near Train Street or another location of your choice.
What souvenir can I take home?
You get a traditional conical hat (one per person) as part of the tour. On the full-day tour, you can create a lacquer painting, but the lacquer piece for taking home is listed as not included.
Are entrance fees included?
Yes. Entrance fees in the plan are included.
Is there an English-speaking guide?
Yes. The tour provides a live English-speaking guide.
What should I bring?
Bring a camera. The tour also provides a water bottle per person.
Is the tour wheelchair accessible?
Yes, it’s marked wheelchair accessible. It is also marked as not suitable for people over 95 years.





























